Color personality
Which color are you?
Four models, four palettes, one question. The 4-Color Wheel (Jung & Insights), True Colors, the Hartman Color Code, and the Birkman Method — side by side, with clear disambiguation where the colors overlap.
Take the 2-minute test
12 questions, built on the Jung / Insights 4-color model. You get your dominant and secondary color — plus the translation into all four models on this page.
Open the color personality test →The four models
4-Color Wheel (Jung / Insights)
Four colors built on Jung's axes of extraversion/introversion and thinking/feeling — the most widely-used color test in workplaces today.
Originated by: Carl Jung's Psychological Types (1921), today commercially used by Insights Discovery, Bridge Personality, and DISC-style frameworks.
True Colors
Orange, Gold, Green, Blue — Lowry's four types, originally built for teachers and parents, now used far beyond the classroom.
Originated by: Don Lowry, 1978 — built for education, later adopted into coaching, parenting workshops, and corporate training.
Hartman Color Code
Red, Blue, White, Yellow — Hartman doesn't ask what you do but why: power, intimacy, peace, fun as innate driving motives.
Originated by: Dr. Taylor Hartman, clinical psychologist — first published in 1987 as 'The Color Code,' reissued as 'The People Code' (2007).
Birkman Method
Four colors with inverted meanings — Birkman uses the Jung palette but flips the meanings of Blue and Yellow. Preferred in career counseling.
Originated by: Roger Birkman, psychologist — developed from 1951 in US aviation for pilot evaluations, since 1995 as a commercial assessment tool.
16-Type Personality (Jungian Typology)
Four dichotomies (E/I, S/N, T/F, J/P) yield 16 types — the most popular personality model in the world, with all its strengths and weaknesses.
Originated by: Carl Jung (1921) → Katharine Cook Briggs & Isabel Briggs Myers (1940s) — the Briggs-Myers simplification of Jungian type theory for broad use.